Night has fallen and New York City waits with open arms while Paris and London begin to burn. Thousands line up in Miami, Berlin, Chicago, Rome, Los Angeles and Ibiza, nestled behind miles of red velvet rope, waiting for their turn on the dance floor. On the street you can feel the primal rhythms, the heartbeat of the music that drives punters to become part of modern day club culture.
Inside the club the DJ is God, the turntables a palette of sounds where house, EDM, break beat, and dub-step are several musical landscapes of the night – an art form that, for the last twenty years, has become a lifestyle.
It was thirty two years ago, July, when PRO MOTION. The Brad LeBeau Company, Inc. opened its New York City doors to the world of international dance music. Ronald Reagan was President of the United States, ‘Let the Music Play’ by Shannon was that years #1 Billboard dance single, cassettes and vinyl were the recorded mediums of choice, and overnight mail, the FAX machine, personal computers, and cell phones were hailed as futuristic signs of the times.
Founded in 1983, PRO MOTION is the oldest and largest independent dance music marketing firm in the world. Throughout its decades of service the New York and Los Angeles based firm has played an essential role in creating the ground swell for thousands of up-and-coming and established recording artists, helping jumpstart careers and propel pop culture status.
Specializing in national club promotion, mix show radio airplay, and social media marketing, Ariana Grande, Britney Spears, Bruno Mars, Flo Rida, Janet Jackson, Jennifer Hudson, Jennifer Lopez, John Legend, Kelly Clarkson, Lenny Kravitz, Madonna, Mariah Carey, Mark Ronson, Nicki Minaj, Nile Rodgers, Pharrell Williams, and Usher are just some of contemporary American artists represented byPRO MOTION. The Brad LeBeau Company, Inc.
The only company of its kind to represent domestic and international talent throughout North America, PRO MOTION is involved with non-American artists includes Adele, Calvin Harris, Duran Duran, Duke Dumont, Florence + The Machine, George Michael, Jesse J, Sade, Seal, Sia, Robbie Williams, and The Weeknd. And in the Latin sector, Marc Anthony, Gloria Estefan, Enrique Iglesias, Pitbull, Ricky Martin, Shakira, and Thalia are among the Hispanic superstars represented by our multi-cultural marketing agency.
Dance music’s popularity at Top 40 radio has given rise to alternative rock and county artist’s new found interest in becoming part of this musical landscape. And PRO MOTION is fortunate to work with AC/DC, B-52’s, Beastie Boys, Beck, Billy Idol, David Bowie, Debbie Harry, Fall Out Boy, INXS, Leann Rimes, Killers, Matchbox 20, Queen, Rob Thomas, Shania Twain, The Doors, The Prodigy, The Rolling Stones, Tori Amos, and Underworld.
Given the world’s omnipresent infatuation with the Blues, Disco, Jazz, and R&B, some of our legendary clients include Aretha Franklin, Billy Holiday, Blondie, Bob Marley, Cher, Chic, Cindi Lauper, Curtis Mayfield, Diana Ross, Donna Summer, Erasure, Grace Jones, Giorgio Moroder, James Brown, Jody Watley, K.C. & The Sunshine Band, Ray Charles, Shirley Bassey, Smokey Robinson, Spandau Ballet, Spice Girls, and Tom Jones.
Over the last 20 years former club deejays have become international pop stars and PRO MOTION has represented A-Trak, Armand Van Helden, Armin Van Buuren, Basement Jaxx, Bob Sinclar, BT, Danny Tenaglia, David Guetta, David Morales, Deadmau5, Dillon Francis, Frankie Knuckles, Kygo, Madeon, Martin Garrix, Moby, Paul Oakenfold, Porter Robinson, Skrillex, The Crystal Method, Tiësto, Wolfgang Gartner, and ZHU.
As the executive producer / A&R consultant for countless domestic and international, independent and major labels – including Atlantic Records, RCA Records, Sony Music, Universal Music Group, and Warner Bros Records – PRO MOTION has procured and promoted #1 charting remixes for such clientele as Beyoncé, Coldplay, Depeche Mode, Kylie Minogue, Michael Jackson, Pet Shop Boys, Scissor Sisters, and Toni Braxton.
PRO MOTION takes tremendous pride in it’s relationships with our North American and international talent, their record companies, managers, and music publishers – each of whom rely on our bi-coastal staffs’ opinion of how to position and promote their repertoire and image, stateside. Committed to new and known talent from Asia, England, France, Germany, Holland, Iceland, Italy, Japan, Spain, Sweden, The Netherlands, and the United States, recording artists and deejays from around the world are embraced by American pop culture. And, to the lion’s share of it’s colleagues, PRO MOTION has become the gold standard.
The ethic behind PRO MOTION. The Brad LeBeau Company, Inc. is ‘Eleven, six and two don’t count!’ where the omnipresent goal of every project represented is a Top 10, Top 5, or #1 record, with a unique and creative ability to position the repertoire it represents and move the needle at, both, the music industry and consumer levels.
For more information about PRO MOTION, please visit our website www.promotion-us.com
Nick De La Cruz
*PRO MOTION. The Brad LeBeau Company, Inc. is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.com.